HTML Attribute for <AREA ...>
HREF

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HREF, which works just like <A HREF="...">, indicates the URL that the <AREA ...> links to. For example, the following <AREA ...> tag indicates that the area references contacts.html:

<AREA 
HREF="contacts.html" ALT="Contacts" TITLE="Contacts" 
 SHAPE=RECT COORDS="6,116,97,184">

which gives us the rectangle in this map:

<AREA ALT="..."> >